Strategic Partnership Between NICE and MITEC - Expands MICE Opportunities to Strengthen the Regional Trade Ecosystem

Nusantara International Convention Exhibition (NICE) has proudly announced a strategic partnership with Malaysia International Trade and Exhibition Centre (MITEC), a venue owned by Malaysia External Trade Development Corporation. The collaboration marks a significant milestone in strengthening ASEAN’s trade and exhibition ecosystem through deeper regional ties.   The partnership was formalised during the Thailand MICE Exchange (TMX), underscoring a shared commitment to advancing cross-border opportunities in trade exhibitions, conventions, and large-scale business events. For NICE, the collaboration reflects a strategic move to elevate Southeast Asia’s position as a unified and competitive marketplace.   Ryan Adrian, Managing Director of NICE, described the partnership as a meaningful step toward enhancing regional connectivity within Southeast Asia’s business events landscape. He emphasised that by working closely with MITEC, both organisations can unlock new opportunities for trade exhibitions, deepen industry collaboration, and deliver greater value to organisers and stakeholders across the region.   More than a collaboration between two venues, the partnership represents a shared ambition to position Southeast Asia as a connected, future-ready hub—where strategic alliances drive trade, investment, and long-term industry growth.   From NICE’s perspective, the agreement creates a strong foundation for impactful collaboration. Both parties will work together on the exchange of market intelligence, sharing of business leads, and the co-development of trade exhibitions and industry platforms. This approach is expected to generate fresh opportunities for exhibitors, organisers, and partners while strengthening engagement between public and private sector stakeholders.   Representing MITEC at the signing, Deputy CEO Winnee Lim noted that the partnership establishes a practical framework for collaboration—from business lead exchanges to actionable market insights—allowing both organisations to better respond to evolving industry demands and deliver enhanced value.   MITEC Chief Executive Officer Mala Dorasamy added that the collaboration reflects a deliberate step toward building a more connected and resilient ASEAN business events ecosystem, positioning MITEC not just as a venue, but as a platform that enables trade and fosters cross-border impact.   The partnership remains non-exclusive, enabling both NICE and MITEC to maintain their independent market positioning while benefiting from a shared platform for sustained collaboration, innovation, and value creation.   Strengthening ASEAN’s Exhibition and Trade Landscape   As one of the fastest-growing regions for business events, Southeast Asia presents significant opportunities for integrated, cross-border collaboration. Through this partnership, NICE aims to contribute to: Greater cross-border trade exhibition opportunities Enhanced industry knowledge exchange and capability building Stronger positioning of ASEAN as a globally competitive business events destination   By spearheading this collaboration, NICE reinforces its commitment to driving regional growth and shaping a more connected, dynamic, and globally competitive ASEAN business events ecosystem.

NICE Welcomes Pet Adventure Wonderland 2026 as Indonesia’s Largest Pet Exhibition

NICE PIK2 is set to host Pet Adventure Wonderland 2026, the largest pet exhibition in Indonesia, taking place from April 9–12, 2026. The event will occupy Halls 1, 2, 3, and 3A, spanning a total area of more than 30,000 square meters.     As an international-scale convention venue, NICE PIK2 continues to strengthen its position as a leading destination for major exhibitions and events in Indonesia. Hosting Pet Adventure Wonderland 2026 reflects NICE’s commitment to delivering high-quality events that engage diverse communities, including pet lovers.     Carrying the theme Fantasia Wonderland and presenting an “Immersive Paw-radise” experience, the exhibition will feature over 300 tenants from various pet-related industries and services. The event is expected to attract more than 100,000 visitors over the course of four days. Attendees can enjoy a wide range of interactive activities, including themed zones, community areas, and outdoor experiences designed to create a holistic and enjoyable environment for both visitors and their pets.     Supported by modern facilities, flexible venue design, and continuously developing infrastructure, NICE PIK2 is fully equipped to provide an exceptional experience for both exhibitors and visitors. The event is also expected to contribute to the growth of the pet industry ecosystem while strengthening Indonesia’s MICE sector.     “We are very excited to be part of Pet Adventure Wonderland 2026. This event reflects how NICE PIK2 is capable of accommodating a wide range of large-scale creative event concepts,” said Ryan Adrian, Managing Director of NICE PIK2.   Through ongoing collaboration with various event organizers, NICE PIK2 remains committed to presenting events that align with evolving trends and market needs.

NICE Introduces NICE Apps

NICE Introduces NICE Apps Making It Easier for Visitors to Access Information, Events, and Services   NICE officially launches NICE Apps, an application designed to provide a more practical and seamless experience for visitors coming to NICE.     Through NICE Apps, a wide range of information about NICE is now easily accessible within a single platform. Visitors can find transportation details to the venue, hotel recommendations around the NICE area, as well as explore ongoing and upcoming event schedules.   More than just an information hub, NICE Apps also offers various features to help visitors plan their visit with ease. Through the app, users can book VIP parking, check detailed event schedules, and purchase tickets for a variety of events hosted at NICE.   One of the events currently available for ticket purchase on NICE Apps is the Kahitna Concert, allowing fans to conveniently secure their tickets directly through the application.   With the launch of NICE Apps, NICE aims to enhance the overall visitor experience—making it more convenient, well-informed, and enjoyable. The app is expected to serve as a comprehensive solution for visitors to plan their visit and fully enjoy the events held at NICE.   Download The NICE App Here

Westlife’s Concert “A Gala Evening 2026” Successfully Held at NICE PIK 2

Nusantara International Convention Exhibition (NICE) PIK 2 once again demonstrated its capacity as an international-standard concert and exhibition destination by successfully hosting Westlife – A Gala Evening in Jakarta, held on Tuesday, 10 February 2026. The concert drew thousands of fans who filled the venue area from the afternoon to witness the performance of the legendary Irish vocal group.     Supported by a grand stage setup, modern lighting system, and internationally standardized venue facilities, the concert was delivered in a vibrant, safe, and well-organized manner. The entire event ran smoothly, reflecting the readiness of the organizing team and the venue’s operational standards in accommodating large-scale concert productions.     With a career spanning 25 years, Westlife performed a series of hit songs that brought nostalgia to their fans. The audience’s enthusiasm was evident throughout the show, as sing-along moments resonated across the concert hall.     The successful staging of this concert further adds to the list of international-scale events held at NICE PIK 2, reinforcing its role as a venue for concerts, exhibitions, conventions, and various entertainment and business events in Indonesia.

NICE PIK 2 Officially Launches Bonded Warehouse to Strengthen the Exhibition and International Logistics Ecosystem

Nusantara International Convention Exhibition (NICE) officially inaugurated the NICE Bonded Warehouse, also known as the Bonded Exhibition Venue (Tempat Penyelenggaraan Pameran Berikat/TPPB), located in the PIK 2 area on Tuesday, 10 February 2026. The facility operates under the supervision of the Directorate General of Customs and Excise and is jointly managed with PT Bakhtera Freight Worldwide as the appointed logistics partner.     The inauguration ceremony was attended by Mr. Broto Setia Pribadi, Head of Customs and Excise Facilities at the Banten Regional Office; Mr. Hosea Andreas Runkat, Chairman of the Indonesian Exhibition Companies Association; Mr. Deddy Syahhudhi Fierdausz, Director of PT Bakhtera Freight Worldwide; as well as industry partners and exhibition stakeholders.   The establishment of the Bonded Warehouse at NICE PIK 2 provides greater convenience for exhibition organizers and international exhibitors in managing customs procedures, including the temporary importation of goods for global-scale events. The facility is designed to ensure that all customs-related activities are carried out in full compliance with Indonesian regulations, under the supervision and support of the Directorate General of Customs and Excise.     Managing Director of NICE, Ryan Adrian, stated that the inauguration marks a strategic milestone in strengthening the integrated services offered to industry players.   “This inauguration represents a strategic step for NICE in supporting the needs of exhibition businesses, while ensuring that all customs activities are conducted in accordance with applicable Indonesian regulations, with the full support of Customs and Excise as the primary authority responsible for licensing and supervision,” said Ryan Adrian.     The NICE Bonded Warehouse upholds high operational standards, workplace safety, and efficient logistics processes to enhance Indonesia’s competitiveness as a destination for international events and exhibitions. The presence of this facility further reinforces NICE’s position as an integrated convention and exhibition center in PIK 2, supported by internationally standardized logistics infrastructure.

NICE PIK 2 Hosts Historic “Indonesia for Peace & Prosperity” Spiritual Gathering

The Nusantara International Convention Exhibition (NICE) PIK 2 has been selected as the venue for a major spiritual event titled “Indonesia for Peace & Prosperity,” which will take place on Sunday, 25 January 2026.   This historic gathering marks a rare and meaningful moment, as three holders of the Sakya lineage throne, one of the most respected lineages in global Buddhism, will lead a joint prayer for the stability, peace, and prosperity of Indonesia.     Amid ongoing global economic challenges and widespread layoffs throughout 2025, around 4,500 Buddhist devotees from the Theravada, Mahayana, and Vajrayana traditions will come together in unity. The main focus of the prayer is to seek economic recovery and the realization of a peaceful and prosperous Indonesia.   Distinguished Spiritual Leaders in Attendance   The event is especially significant due to the direct presence of three eminent spiritual leaders:   H.H. Kyabgon Gongma Sakya Trichen Rinpoche the 41st, aged 81 H.H. Sakya Trizin the 42nd, Ratna Vajra Rinpoche H.H. Sakya Trizin the 43rd, Gyana Vajra Rinpoche   Messages of Peace and Compassion   During his visit, H.H. Kyabgon Gongma Sakya Trichen Rinpoche the 41st emphasized Indonesia’s important role in the world:   “Indonesia is a great nation, and spiritually, it is a very important place. Through this event, may the entire world gain peace, harmony, and happiness.”   H.H. Sakya Trizin the 42nd, Ratna Vajra Rinpoche, highlighted the importance of compassion in daily life:   “We should practice love and compassion and have a kind heart toward others. In this way, we can realize peace, harmony, and happiness.” Meanwhile, H.H. Sakya Trizin the 43rd, Gyana Vajra Rinpoche, spoke about Indonesia’s diversity as a source of strength:   “Indonesia for Peace & Prosperity reflects the understanding that harmony is created when diversity meets wisdom. Diversity becomes a source of collective strength and shared prosperity.”   A Shared Hope for Peace   As the venue operator, NICE expressed deep honor in facilitating this interfaith and intercultural spiritual gathering. It is hoped that the collective prayers will help remove obstacles to national stability and plant seeds of peace in the hearts of people across Indonesia.

NICE Recognized as "Indonesia Leading New MICE Venue": Elevating PIK as Premier MICE & Tourism Destination

Nusantara International Convention Exhibition (NICE) has achieved a significant milestone in its journey, having been selected as the winner of “Indonesia Leading New MICE Venue” category at the 16th Indonesia Travel Tourism Award (ITTA). This prestigious recognition marks an important affirmation of NICE’s vision, performance, and growing influence within Indonesia’s meetings, incentives, conferences, and exhibitions (MICE) industry.     The award celebrates excellence, innovation, and impact within the national tourism and hospitality landscape. For NICE, being honored as Indonesia’s leading new MICE venue reflects not only its world-class infrastructure, but also its commitment to delivering exceptional event experiences since its opening. Within a short span of time, NICE has demonstrated its ability to host a diverse range of large-scale events — from international concerts and exhibitions to conferences, lifestyle showcases, and community-driven gatherings.   The Versatility of Events at NICE At NICE, versatility is not just a feature — it is the foundation of every experience. Designed to accommodate a wide spectrum of events, NICE seamlessly transforms from an exhibition and convention venue into a vibrant stage for lifestyle showcases, cultural celebrations, and world-class concerts.     With expansive spaces, modern infrastructure, and a thoughtfully curated environment, NICE offers the flexibility to bring diverse visions to life. From trade exhibitions and industry forums to immersive lifestyle events and large-scale international performances, each gathering is supported by the same commitment to excellence, comfort, and impact.     Major Highlights in NICE's Landmark Year As one of the standout highlights of 2025, Livin’ Fest reinforced NICE PIK 2’s growing reputation as a premier destination for major festivals and large-scale experiences. It showcased the venue’s versatility, its ability to host monumental events, and its role as a catalyst for vibrant community engagement. Families, young creatives, communities, and visitors of all backgrounds came together to enjoy performances, discover lifestyle brands, and take part in activities that encouraged interaction and connection. The festival embodied the very essence of NICE — a venue designed not only for events, but for people.  

Weddingku Exhibition Comes to NICE PIK2 - Featuring the Theme “Flower Fantasy”

Weddingku is bringing back the highly anticipated Weddingku Exhibition, one of the largest and most comprehensive wedding showcases in Indonesia. This year, the event will take place on December 5–7, 2025 at NICE PIK2, Hall 5, the country’s newest and largest destination for world-class events. The 2025 theme, “Flower Fantasy”, draws inspiration from the beauty of nature and artistic floral expression, transforming it into an imaginative botanical masterpiece. Weddingku Exhibition will offer an immersive experience filled with vibrant colors, elegant atmospheres, and modern wedding inspirations. Visitors will find trending ideas in décor, fashion, and wedding concepts—perfect for couples who want their big day to feel magical and unforgettable. The event will feature 200+ wedding vendors and 25+ vendors from Bali & Beyond, including top wedding venues, bridal designers, photographers, videographers, decorators, planners, and more. It is a curated one-stop destination for couples to plan their dream wedding. “Weddings are moments filled with hopes, dreams, and stories. Through the Flower Fantasy theme and our collaboration with the new NICE PIK2 venue, we aim to create an experience that brings every couple closer to the celebration they’ve always imagined,” said Ryan Adrian, Managing Director – NICE.

Big Bad Wolf Books 2025 at NICE – A World-Class Book Fair in Indonesia

The Nusantara International Convention Exhibition (NICE) proudly hosts one of Indonesia’s most anticipated book fairs — Big Bad Wolf Jakarta 2025, taking place from October 23 to November 2, 2025, at Halls 5–7, Building B, PIK 2. The exhibition welcomes visitors daily from 9:00 AM to 10:00 PM, with a special 24-hour opening on Fridays and Saturdays to accommodate book lovers at any hour. Renowned as one of the largest book sales in Indonesia, Big Bad Wolf Jakarta 2025 brings together over five million books spanning a vast selection of genres — from children’s titles and fiction to non-fiction, comics, and more. Visitors can explore an expansive literary experience filled with exclusive discounts and special offers, creating an unmissable celebration for readers of all ages. Adding to the excitement, Hall 7 also features a vibrant food and beverage area, inviting guests to relax and enjoy a variety of culinary delights after browsing through aisles of books. The combination of literature and leisure makes the event a truly immersive and enjoyable experience for all. “We are thrilled to welcome Big Bad Wolf Jakarta to NICE,” said Ryan Adrian, Managing Director of NICE. “As a convention and exhibition center with expansive halls and comprehensive facilities, we are dedicated to delivering the best experience for both organizers and visitors. We hope this event not only offers a comfortable and inspiring book-shopping experience but also helps foster a stronger culture of literacy in Indonesia.” The arrival of Big Bad Wolf Jakarta at NICE marks another milestone for Indonesia’s newest world-class convention destination — transforming its halls into a lively hub of imagination, learning, and discovery.

Livin’ Fest 2025 at NICE – Experience, Entertainment & Economy

Hosted at NICE and associated with the 27th anniversary celebration of Bank Mandiri, the Livin’ Fest 2025 transformed the venue into a vibrant festival of lifestyle, finance, and entertainment. Featuring lifestyle exhibitors, immersive activations, music performances, and financial solutions-driven activities, the festival underscores how NICE can pivot from pure trade audiences to large-scale consumer-centric experiences. By facilitating such wide-ranging formats, the venue highlights its capability to adapt to event types that blur the lines between business and leisure—adding depth and diversity to the MICE ecosystem in Indonesia. The success of Livin’ Fest at NICE marks a milestone in our pursuit to deliver not just venues, but memorable experiences—driven by collaboration, innovation and broad audience appeal.